Procesamiento de lenguaje natural aplicado a datos masivos generados en medios sociales
https://doi.org/10.31810/rsel.51.2.7
Palabras clave:
Procesamiento de Lenguaje Natural; datos masivos; medios sociales; análisis de sentimiento.Resumen
La aparición y auge de la comunicación canalizada digitalmente, especialmente de las llamadas redes sociales, reclama capacidades analíticas automatizadas para extraer información y patrones a partir de datos masivos baja o pobremente estructurados con el objetivo de predecir tendencias, acciones y eventos futuros. Este ámbito concita el interés de investigadores y empresas, con implicaciones para la lingüística, la informática, la psicología, las ciencias sociales o la estadística, entre otras áreas.
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